Perspectives Apr 05, 2016

Intertraffic and Salone del Mobile: eyes on technologies and product design

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April is always quite a busy month here in Studio Volpi: there are lots of trade fairs appointments, where almost every company will show their latest news and projects. For this reason, we will attend both Eurocucina, inside Salone del Mobile, and Intertraffic.

Intertraffic is the main point of reference for professionals in mobility and transports industry, held every two years in Amsterdam. Four full days dedicated to the presentation of technologies and product design, related to infrastructures, traffic management, safety, mobility and automatic parking systems. We will participate the trade fair with HUB Parking Technology, FAAC's business unit, which deals with automatic parking solutions. For this company, Studio Volpi worked on its full range of branding activities, building its corporate identity and communication from scratch, taking care of the catalogues, website and its booth for Intertraffic.

The second exhibition we will attend is FTK - Eurocucina, hosted in Milan's Salone del Mobile biennially. It represents the main event in design and furnishing fields, with more than three hundred thousand visitors per year. The leitmotiv for the 2016 edition will be stylistic perfection and simplicity: kitchen and living room blend together, creating a sophisticated and tasteful space. Our focus will be on Faber, Italian manufacturer and worldwide leader in cooker hoods production. The spotlights will be on some new concepts, Studio Volpi's design, branding and digital teams worked on. A very complex project, we are absolutely sure will leave you open-mouthed.